Sample Retail Report

This is a typical retail report which would be faxed, emailed or mailed to a client. The reports can be formatted however the client wishes to see the information. It can be laid out with market information, city, etc. It can be sorted by store name, by zip code, by market, etc.

Unlike the weekly fields used for radio tracking, retail tracking is done in one field per project. Each time a store is contacted, the date is entered in front of the comments taken for that day. Different days are separated by a back-slash.