WHY BUY MORTGAGE LEADS?
Why Buy Mortgage Leads - We get asked that question many times, but never from those Lenders who are now purchasing leads from us.
Whether you are looking for additional, fresh, Purchase Mortgage Leads, Refinance Mortgage Leads, Home Equity Mortgage Leads, or Debt Consolidation Leads, buying Internet Generated, Borrower-Initiated Mortgage Leads has many distinct advantages.
INTERNET UTILIZATION
More and more Consumers, and certainly borrowers seeking a Mortgage Loan, are using the Internet to identify a Mortgage Lender.
Borrowers are researching Mortgage trends, mortgage Rates, and, of course comparison shopping for the best Mortgage that fits their own specific needs.
MATCHING BORROWER NEEDS WITH LENDER CRITERIA
Your Lead Source offers Borrower-Initiated Mortgage Leads which are filtered, based on the the borrower's information and Matched to the Lender's pre-established criteria for Loan originations.
By Purchasing Mortgage Loan Leads, Lenders have the ability to Buy ONLY those Mortgage leads that have already been filtered to exactly match their unique Loan Parameters.
SO, WHY BUY MORTGAGE LEADS?
The risk of purchasing a Mortgage Lead for property you do not lend against, for loans in states you do not lend in, for LTV percentages in excess of what you lend, for loan amounts below what you lend, for credit scores below (or above) what you lend against - all these risks have been eliminated.
Each and every Mortgage Lead we sell has already been pre-matched with your own sets of Loan parameters - parameters which can be changed only by you, at any time of your choosing.
COST COMPARISONS
The average costs of other methods are far less favorable -
Yellow Pages
Telemarketing
Direct Mailing
CLOSING RATIO COMPARISONS
The average closing ratios of these other methods are also less favorable. When you consider that we only sell Mortgage Leads that are Borrower-Initiated, and you understand that these borrowers have JUST entered their personal and loan information on-line, and are Waiting for a Lender to Contcat them, you'll quickly see the advantage of our Mortgage Leads.
LOWER COST OF SALES
By buying mortgage leads, a Lender is incurring a Lower Cost of Sales. Not only in the actual cost of the Lead, but also in the time saved contacting a borrower who is expecting your call. Time saved, which could be used to contact the next borrower-initiated Lead.
HIGHER LOAN OFFICER PRODUCTIVITY
By being able to contact a borrower who has just completed an online application and is awaiting your contact, Loan Officer productivity increases significantly.
By only contacting a borrower you know already fits your loan criteria, you avoid time consuming efforts contacting consumers who do not fit your lending parameters.
HIGHER CLOSING RATIOS
Immediate follow up with a borrower who has just initiated a request to be contacted be a Lender, and whose loan needs are already known to meet your loan criteria, does result in higher closing ratios.
ON YOUR DESKTOP, EACH MORNING
Buying Mortgage Leads from Your Lead Source ensures you'll have HOT, Filtered Leads, form Motivated Borrowers, matched to your specific loan requirements, on your desktop, in REAL TIME. (As fast as we can process a Lead through our System, verifying specific Filter parameters, that Lead is emailed to you immediately).
The immense value of REAL-TIME Mortgage Leads can not be overstated. Often times, the borrower is still at his/her PC
and is truly amazed at how quickly a Lender has responded to them.
The prospect of closing a Loan with this quick follow up is enhanced considerably.
Sound good? Buying Mortgage Leads from a reputable company makes all the difference.
If you're ready to see for yourself, the many business advantages and significant returns on your investment in our Mortgage Leads Contact me today:
workplace.benefits@rcn.com